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Story 224 Sept 2026· Livemint

Irdai proposes sweeping reset of insurance distribution system

The Insurance Regulatory and Development Authority of India (IRDAI) has proposed a major overhaul of insurance distribution, aiming to tighten Expenses of Management limits and reintroduce product-level commission caps. A key proposal is also to ban the compulsory bundling of insurance products with loans by banks and Non-Banking Financial Companies (NBFCs), which has been a common practice. These changes seek to foster greater transparency and consumer protection within the insurance sector.

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What this means

For banks and NBFCs, the ban on compulsory bundling of insurance with loans will directly impact cross-selling strategies and fee income. Product-level commission caps could also reduce the incentives for pushing certain insurance products, potentially shifting focus towards more transparent and needs-based selling.

Most affected: Bank and NBFC distribution channels, insurance sector

Key takeaway: Assess current insurance cross-selling practices and revenue streams; prepare for adjustments to comply with tighter expense and commission regulations.

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